INCENTIVE SOLUTIONS

The success of a health management program - and the return on investment - depends upon level of participation.

Gordian incentive solutions are designed to maximize enrollment and keep participants engaged in health improvement coaching. Industry research and Gordian's own client experiences have proven that the greater the level of incentive, the greater the program participation. High participation rates increase the chances of success in modifying unhealthy behaviors and reducing healthcare costs.

Benefits-integrated incentives have proven to be the most effective means of achieving high levels of participation, and long-term health status improvement and healthcare cost savings. These are financial incentives that are typically incorporated into the insurance premium structure (payroll deduction amount) for all individuals and, in some cases, for spouse or dependent premiums.

The Gordian White Paper "Paying for Participation: Measuring Results" discusses the effective use of incentives to drive participation and improve return on investment.